NEWS

Brand Collabs
J. Isaak has established himself as a dynamic brand collaborator, blending cultural relevance with creative innovation across music, fashion, lifestyle, and technology sectors. His partnerships include serving as a brand ambassador for Disney’s Dreamers Academy, where he represented the brand at major events like Essence Festival; performing an original piece for the exclusive Hublot x Berluti Classic Fusion launch; participating in Jägermeister’s global #SaveTheNight campaign; collaborating with Artiphon to produce licensed content for their Chorda device; and developing The Raw Rap Challenge with Soundraw.io, merging AI technology with music discovery to drive audience engagement and cultural conversation.
ABOUT
// Origin: Newark, NJ
// Genres: Neo Rap (Hip-Hop / R&B)
// Years Active: 2015- Present
// Website: jisaakmusic.com
Short Bio
Multi-Disciplinary Artist | Music Executive | Brand Strategist | Cultural Curator
Hailing from the vibrant NYC metro area, J. Isaak is a genre-defying creative force blending music, fashion, education, and technology into transformative experiences. Known for his intellectual swagger and versatile artistry, J. Isaak has built a reputation as a connector of culture, a mentor to rising talent, and a bridge between underground innovation and global brands.
With over a decade of experience, he’s worked alongside major companies like Disney, Hublot, Jägermeister, Artiphon, and Soundraw, and collaborated with celebrated artists including Young Paris, Wolf Tyla, Lil Tjay, G Herbo, Vic Mensa, Theophilus London, and French Montana.
His background spans live sound engineering at the Apollo Theater, A&R roles with M-PWR Records and La Reserve, and leadership positions in fashion, nightlife, and youth mentorship programs through his Positive & Kreative (P.A.K.) collective.
MUSIC & CREATIVE WORK
-
Recent Projects:
-
Hypergamy - Streaming Now
-
EXS. Shinobi Vol. 1 (Beat Tape) – SoundCloud
-
Freshman Graduation (Album) – Streaming Now
-
Freshman Orientation (Mix-Tape) - SoundCloud
-
-
Executive Production & A&R:
-
Pres di Toi by Young Paris (Executive Producer & Engineer)
-
Creator of The Raw Rap Challenge – Blending AI Technology & Music Discovery
-
Creator of TheHau5 Audition Series
-
-
Studio Affiliations:
-
General Manager & Chief Engineer – Studio17 (2023)
-
Lead Sound Engineer – Feel the SPACE (2022–Present)
-
Live Sound Engineer – Apollo Theater (2023–Present)
-
Engineer - Bull Room Recording @engineroomaudio
-
BRAND PARTNERSHIPS & COLLABORATIONS
-
Hublot x Berluti Classic Fusion (2019): Performed original piece “The New Gentlemen” at luxury launch event.
-
Jägermeister #SaveTheNight Campaign (2019–2020): Brand Ambassador & Featured Creator.
-
Artiphon (2023): Licensing Deal & Product Partnership (Chorda Device).
-
Soundraw.io (2024): Brand Collaboration & Creator of The Raw Rap Challenge.
MEDIA & FEATURED APPEARANCES
-
Interviews & Press:
-
Sway in the Morning (Shade 45)
-
Steve Harvey Morning Show
-
Essence Magazine
-
Rolling Out, Pandora, 247HH, Black Hollywood Life, Ziphaus
-
-
Correspondent Work:
-
DetourXP & American Wheelman (2023) – Interviewed KRS-One, Chuck D, Kyrie Irving, Mila J, Sugarhill Gang
-
FASHION & LIFESTYLE BRANDS
-
Founder & Creative Director – Ghetto Fires (High Fashion Workwear)
-
Creative Director – Skateboard Sushi (Streetwear)
-
Co-Founder – GIVYN TAYK (Archival Consignment Boutique)
RECENT LIVE PERFORMANCES & DJ SETS
-
Somewhere Nowhere NYC (2023) – Introduced by Rakim Walker
-
Lovejoys Brooklyn (2023) – DJ Set (Open Air Collective)
-
Pianos Lower East Side (2023)
-
Soul Soiree Gallery Event – Performed and Previewed New Music
for their #savethenight campaign.